From Reaction to Reason: What Ancient Stoic Philosophy Can Do for Modern Parking and Mobility LeadersThursday, September 17, 10:15 AM, Room: Columbia 4 The parking and mobility industry has never faced more simultaneous disruption. Autonomous vehicles. EV infrastructure buildouts. Safe street mandates. Shifting municipal policy. Shrinking budgets and expanding expectations. And in the middle of all of it: you — a real person who has to lead under pressure, with incomplete information, and without a clear playbook. Most leadership training responds to that pressure the same way it always has: more frameworks. More checklists. More tools. And those things have value. But they don't address the deeper challenge — which is not about what you know. It's about how you hold what you don't know. This is the session that fills that gap. Christy Hirsch brings Stoic philosophy off the shelf and into the conference room — not as ancient history, but as a living, practiced discipline built for exactly this moment. Stoicism was designed for uncertainty: how to think clearly when the situation is murky, how to act decisively when outcomes are unknown, and how to stay grounded when everything around you is shifting. The central insight is simple and proven: you cannot control what happens. You can only control how you meet it. That capacity — to respond with clarity and composure instead of reacting with impulse and anxiety — is not a personality trait. It is a practice. And it can be learned. You'll leave this session with practical tools to distinguish what is and isn't within your control, a repeatable framework for making confident decisions under uncertainty, and concrete techniques for maintaining your own steadiness when the pressure is highest. Whether you're navigating a major technology transition, managing a difficult stakeholder, or simply trying to show up as your best self under pressure — this session gives you something you can use the moment you walk back into your world. Learning Objectives
Christy Hirsch Christy Hirsch brings a rare combination of deep industry experience, executive leadership, and academic research on the very topic she presents. As Vice President of Sales at Umojo, the parking and mobility industry's leading provider of smart city technology, AI camera analytics, omnichannel contact center operations, and data analytics, she leads commercial growth with firsthand understanding of the pressures and uncertainties facing professionals at every level. She holds an Ed.D. in Organizational Leadership from Meridian University, a M.B.A. from the Graduate School of Management at UC Davis, and is co-author of a peer-reviewed study on Stoic philosophy and leadership, published in the SAGE journal Leadership (2023). She is a practitioner and researcher in equal measure. Conference Quick LinksREGISTER NOWConference HomeRatesHotelScheduleExpoSponsorshipGolfConference App |